
SPIN Selling Book Training
“SPIN Selling” by Neil Rackham offers an innovative, research-driven approach to sales, empowering business professionals with the SPIN (Situation, Problem, Implication, Need-payoff) methodology to transform their sales conversations and achieve unprecedented success. The content in this training is a game-changer, providing the tools and insights needed to master the art of selling by deeply understanding and meeting customer needs. Enrollees will gain these insights through a 3-4 page summary of the book’s core ideas, followed by a multiple-choice quiz consisting of 5 questions to assess their understanding of the material. The estimated time to complete this course is 1 hour.